Finally, after a long wait, GUINNESS WORLD RECORDS is here!

Hi everybody,

As we head into the New Year, a great development has just grabbed headlines...COLORS TV Channel has signed a broadcasting deal with GUINNESS WORLD RECORDS TM, London to host an Indian version of the TV show, aptly titled: GUINNESS WORLD RECORDS - Ab India Todega.

Here are some of the links to check out:

http://www.colorstv.in/shows/show-details/guinness-world-records-ab-india-todega-36/

http://timesofindia.indiatimes.com/entertainment/tv-/Indian-version-of-Guinness-World-Records/articleshow/7156746.cms

http://media247.co.uk/bizasia/newsarchive/2010/12/colors_acquires_3.php

Needless to say, it is bound to be one nail-biting, exciting and an enthralling show. However, what needs to be noted is that COLORS has truly taken a critical step forward in Indian television with this move. Apart from the fact that they were able to recognize the 'inherent value' of GUINNESS WORLD RECORDS much ahead of the others, they must also be lauded for the 'internationalization' of tv shows in India, while trying to retain an Indian feel to it.

All I can say, being a passionate GUINNESS... buff myself, "KEEP the GOING GOOD"!

Cheers.